Three decades of delivering digital products, building lasting client partnerships, and staying at the edge of what technology can do, with a firm belief that the best work is still ahead.
I'm Shayne Yestal, a project manager, studio founder, and technologist with over three decades in the field. My career spans senior PM and leadership roles at a leading financial corporation, managing enterprise-scale technology initiatives, compliance programs, and infrastructure modernization, alongside building and running a boutique design studio with my wife Kim.
On the corporate side, I've led cross-functional teams through complex, high-stakes delivery for a leading financial institution: the kind of programs where scope is broad, timelines are tight, and the margin for error is zero. That discipline is the backbone of everything I do.
In 1996, Kim and I co-founded Mocoda, a boutique web and app design studio. For nearly thirty years, we've built long-term partnerships with clients across industries, delivering the kind of work that earns you a call when the next big project starts.
Today, I'm channeling all of that experience into ThirtyYearPM, bringing practical AI tools and real-world training to the project management community.
Full career on LinkedInFor nearly thirty years, Kim and I have run Mocoda, a boutique design and development studio built on the principle that exceptional digital work requires genuine, long-term partnership.
From early websites to complex mobile applications, we've helped businesses across industries build digital products that work for both users and the bottom line.
Thirty years of project management, distilled into AI tools and training built for practitioners who take their craft seriously.
Kim and I built Mocoda together over thirty years. This spring, a Stage 4 diagnosis turned our life over. This is about her, about us, and about why the Huntsville cancer clinic that treats her has to stay where it is.
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Read moreWe got tired of renting our content workflow from a dozen disconnected subscriptions, so at Mocoda we built our own AI tool. Here's what shipping it taught me about scope, honesty, and the distance between the plan and the product.
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